Biography

The mystic and enigmatic world of Erum reflects the soul of its creator, Ebtissam K. AlGosaibi, and her artistic journey, which began with painting and the collection of artifacts at a very early age. Her passion for the desert, its mystic ancient history, and its buried treasures influenced her designs. Her diverse upbringing in Bahrain, Jeddah, Alexandria and Beirut, as well as her exposure to many cultures of the world as a young girl, left an indelible impression and shaped her passion for art, heritage, history and architecture, forming the inspiration behind these creations. Erum jewelry embodies the influences of the intricate details of Islamic art and calligraphy, as well as the influences of the Assyrian civilization, the wonders of ancient Egypt with its fascinating hieroglyphics and the statuesque beauty that comes from ancient Greek and Roman Art. The journey of Ebtissam AlGosaibi with Erum began in 1988.

Ebtissam is acknowledged officially as the first Saudi woman to establish a jewelry design House with an in-house atelier for manufacturing jewelry in Saudi Arabia. Her scrupulous and meticulous selection of gems, attention to detail and her exquisite taste became the hallmark of her unique designs and have earned her a place as one of the world's fine jewelry designers. Erum stores were opened in the major cities of Saudi Arabia as well as in Marbella-Spain, and the Design Hall in Dubai Mall. She was commissioned to design and produce fine handmade jewelry bearing the seal of His Majesty the late King Abdul Aziz to commemorate the Centennial of the unification of Saudi Arabia. She exhibited some of her special pieces at the Bahrain National Museum, and the National Museum of Saudi Arabia- King Abdul Aziz Historical Centre in Riyadh.

In 2009, the Harvard Business School selected her as the subject of a case study conducted by Dr. Daniel Isenberg titled Mrs. Ebtissam AlGosaibi: An Entrepreneur in the Kingdom of Saudi Arabia.